SEAT will be the first car manufacturer in the world to incorporate Shazam

At MWC we have, in addition to smartphones, networks, tablets and other electronic devices, car brands. In this case, the Spanish firm SEAT has been in charge this morning of announce the arrival of Shazam in their cars. This service, which has been in the hands of Apple since last December, will now be available in SEAT brand cars.

During the press conference held this morning at the event, the president of the company Luca di Meo, released the news to the media. Connected cars are the present and this new option of integrating the song recognition service is another step towards it.

Meo himself announced the news at this press conference:

For music lovers, song recognition is going to be just a 'click' away. The integration of Shazam allows us to continue advancing in our goal of providing maximum safety to our clients and the achievement of zero road accidents has assured de Meo. Being present at the MWC not only allows us to show our latest technological advances, but also gives us the opportunity to connect and learn from other leading companies in the sector and make future scenarios a reality.

Precisely the future of mobility has been another of the main elements of Luca de Meo's speech, who took advantage of the day to announce another first: the creation of XMOBA. This is a new company whose main objective will be to identify, test, market and invest in projects that contribute to promoting solutions that improve the mobility of the future.

The creation of XMOBA is part of the reorganization of SEAT as a business group that brings together different companies. XMOBA joins Metropolis: Lab Barcelona or CUPRA, the new sports brand that we presented in society a few days ago. With these initiatives we recreate the spirit of startups in a great company like SEAT

Without a doubt, SEAT does not want to lose the thread of new technologies and has been attending the MWC for some time with the clear objective of learning from the market and above all showing the new technologies implemented in their cars.


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