Today we tell you why Xiaomi does not earn a single euro with its smartphones and does not care one iota

Xiaomi

Xiaomi It is today one of the best known companies in the technology world market, and especially in the competitive mobile phone market, where some of its mobile devices are among the best sellers, also obtaining very positive opinions by its buyers.

However, these days the Chinese manufacturer is once again in the news for the decreasing sales of terminals, something that at the moment seems to matter very little as Hugo Barra, one of the visible heads of Xiaomi, has confirmed. The former head of Google has confirmed in an interview that "We could sell 10 billion smartphones and we wouldn't get a single penny in profit".

It is strange that a company that is largely dedicated to the development and sale of smartphones does not get a single euro of profit from the sale of them. This has an explanation of the simplest and is that the Chinese manufacturer only seeks to create a brand, obtaining the benefits in other markets where it sells other of the many products it manufactures.

Smartphones "create brand" do not give benefits

Xiaomi Mi Note 2

Hugo Barra has confirmed what we all suspected and that is that Xiaomi does not get a single euro from each of the smartphones it sells. This has meant that the Chinese do not care that their market share continues to fall and that they sell fewer and fewer mobile devices, not only in China, but in many other countries around the world. By the end of this year, a 45% drop in the sale of mobile devices compared to last year, in which there had already been a significant drop in the sale of terminals. Even with all the number of smartphones sold it is still very important.

Its great presence in the mobile telephony market, where it sells powerful terminals at sometimes outrageous prices, is sold to a global strategy of the company. Creating a brand is essential, to make yourself known worldwide. Xiaomi has achieved it very quickly thanks to its smartphones, achieving important benefits with other devices such as the No products found., your air purifiers, the No products found. or even the mask that they recently presented officially.

Will they continue to develop smartphones so as not to earn a single euro with them?

With the revelation of Hugo Barra the big question now is whether Xiaomi will continue to develop smartphones in the future, considering that you do not earn a single euro with them. We could say that the brand is already created and they no longer need to be known in practically any corner of the planet, although I am honestly inclined to think that we will have terminals from the Chinese manufacturer for a long time, although in a somewhat different way than we have seen them. up to now.

Xiaomi

And it is that in recent times we have already seen how Xiaomi began to launch high quality mobile devices, with improved designs, but at prices very at the level of other manufacturers and not as low as we were used to. Once the brand is created, it seems time to start making money with mobiles, despite what Hugo Barra has confessed in the last hours, that one day he was one of the best known faces of Google.

Xiaomi's long road ...

With all this and with Xiaomi growing by leaps and bounds in a huge number of markets, I believe that the path of the Chinese manufacturer is very long in every way. I believe that every time we will see a greater number of articles in the market, of all kinds, and of course without neglecting mobile devices, which will increasingly be of higher quality, more powerful and also more expensive. The time has come to make a profit without neglecting any market.

Today there are hundreds of products that we can buy of all kinds and I am very afraid that in the coming years there will be even more. I would not even rule out that they managed to enter markets, such as food, where we have not even seen them peek, but where great benefits can be achieved. Other markets you are thinking about, surely if you check it, the Chinese manufacturer is already present and offering its products.

Opinion freely; Xiaomi a giant under construction

I have been in love with Xiaomi for a long time and how he has managed to build himself from nothing in such a short time, convincing characters of the stature of Hugo Barra to get on his boat. Currently they sell hundreds of products on the market, each more unique and interesting and in most cases with some of the lowest prices, without this preventing them from having a high quality.

Today we have been surprised that Xiaomi does not make any profit from the smartphones to sell, but it is something silly normal, considering the prices that it sells. Nevertheless It is possible that the profit obtained from the sale of mobile devices is much greater than if it were qualified in euros and it is that they have helped him to make himself known around the world. As they say, the time will come to make a profit with smartphones as well.

Of course, that moment has not yet come and is that Xiaomi is still a giant, which already has an estimated value of 46.000 million euros, and is under construction. Knowing where your ceiling is is complicated, but at the moment it is not sensed or seems to be close. Of course, like any other manufacturer, the Chinese would do well to watch their backs and it is that after all they only have a few years of history and a foundation that is still too soft.

Did you imagine that Xiaomi did not get a single euro from the sale of smartphones?. Tell us in the space reserved for comments on this post or through any of the social networks in which we are present.


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  1.   Manuel said

    Today we tell you why (separately and with a tilde). Otherwise, good article.