How to schedule a Facebook post

schedule facebook

For quite some time, when we talked about social networks, we inevitably thought of Facebook. With the arrival of other alternatives such as Twitter or Instagram, its developers were forced to "catch up" and implement new and practical features. In this post we will focus on one of them: how to schedule a post on facebook

What we are going to see is what is the usefulness of this function and how to schedule posts or publications in advance or planned. Tato from a computer or from a mobile phone, both Android and iOS. Something that, without a doubt, will be very useful to improve the performance of our page.

What is the use of scheduling posts on Facebook?

To correctly manage the social network account, especially if we have a considerable number of followers or if we use our account for commercial or professional purposes, it is very important maintain a certain regularity in our publications. This golden rule also works for a blog, a podcast, etc.

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However, we do not always have the necessary availability to attend to these obligations: we are on vacation, or somewhere without internet access, due to illness... The causes can be diverse. That should not necessarily lead to our absence on Facebook, if we can prepare the posts and leave them scheduled.

Important: we will only be able to schedule posts from a Facebook page, not from a personal profile. For this case, the option is not available.

Below we explain how to do it, but first, an important issue that we must take into account: the programming of publications is based on their own time zone. That is, it does not take the time zone of the social network as a reference. This should not be overlooked when we are traveling and want to schedule a post on Facebook.

Facebook post scheduling

schedule facebook posts

We analyze the method to follow to schedule Facebook posts both from the computer and through a mobile device:

From a computer

The process is very simple, you just have to follow these steps:

  1. First of all, we have to log in and go to our Facebook page.
  2. There you have to click on the option "Publishing Tools", which we will find in the left column.
  3. In the menu that is displayed, we will select the blue button "Create Post".
  4. The next step is to prepare our publication with text, images, etc.
  5. Then we select "Share Now" using the option "Program".
  6. This step is important: select the date and time (under “Publication”) in which we want the post to be published.
  7. Finally, click on the option "Program" which is at the bottom right.

Once the publication is scheduled, if we want to edit any of the data, such as the date or time, we can do so by accessing the “Publication tools” option again. There, we will find a new section entitled "Scheduled Posts". All you have to do is click on the icon of the three points and edit what we consider necessary.

From a mobile phone

It is also possible to schedule a post on Facebook via a smartphone. There are two ways to do this: accessing the web page from a browser, or using the Facebook mobile application. If we opt for this method, first we will have to download MetaBusiness Suite (formerly Facebook Pages Manager).

The method will be the same for both Android phones and iPhones. The steps to follow are those:

  1. The first thing to do is open the Meta Business Suite application and log in with our Facebook account.
  2. Then we go to our page.
  3. We click on "To post" (the gray button).
  4. Next we create our publication. When it's ready, click on "Following", up to the right.
  5. At this point, Facebook will ask us the following: "How do you want to post this?", offering us two options:
    • Publish Now (selected by default).
    • Other menu options (the option we should choose).
  6. We select the option» Program", choosing the date and time we want the post to be published on our Facebook page.
    To finish, in the upper right corner, click "Program". 

As in the previously explained method for the computer, Facebook also gives us the possibility to edit some details of our scheduled publications from our phone following the same steps. However, there is a difference to keep in mind: we can edit date and time, but not the content of the post, something that the computer version of Facebook does.

What to do if programming fails

It may be the case that, once the time of the scheduled publication arrives, it does not appear on Facebook. Something goes wrong. The reasons are usually these:

  • Confusion with the time zone, as we explained before. All you have to do is check this aspect.
  • Errors in the functioning of the social network. In this case, it is best to contact Facebook.

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