The demand for smartwatches increases by more than 100% at Christmas

It seems that the dates in which we are are paying off in terms of the sale of wearable devices such as wearables. Logically within these devices there are several models and types, in addition some of the current quantifying bracelets can pass for a smartwatch (with its differences evidently) and this causes that the demand increases in this segment.

And is that not all smart watches are sold by Apple or Samsung, recognized brands in the market. We have a multitude of options when we consider buying a smartwatch or quantifying bracelet, something that makes all sales increase due to the adjusted prices and available options.

We can highlight that most of them require a smartphone to share the data and enjoy full functionality. About the end of the year, idealo.es, one of the most important price comparators in Europe, has analyzed the popularity of wearables during the Christmas shopping season, noting that the demand for smartwatches tends to increase in the month of December. In fact, in 2015 the search for smartwatches increased by 28,84% compared to the rest of the months of the year and last year this growth soared, with a demand 102,6% above the annual average.

In our country the smartwatch most desired by the Spanish this year belong to the manufacturers Samsung, Sony, Huawei, Asus and Pebble. Specifically, at the top of the list is the Samsung Gear S2 Frontier, followed by the Sony SmartWatch 3 and the Huawei Watch. These are followed by the Huawei Watch 2, the Samsung Gear S2 classic, the Asus ZenWatch 3 or the Pebble Time Round watch. In the last positions of the ranking according to this study carried out by the firm, there would be the Asus ZenWatch 2, Samsung Gear S and, finally, the Apple Watch Series 2.

Those users who are more athletic and committed to a healthy lifestyle can opt for another successful wearable during Christmas: the fitness tracker. These wristbands monitor the user's daily activity and its average price is around 107 euros. Fitness trackers from Samsung, Garmin, Fitbit, Huawei, and Sony are the most successful at Christmas time. The most desired activity tracker is the Samsung Gear Fit 2, followed by the Sony SmartBand Talk SWR30 and the Fitbit Charge 2. The next positions on the list are occupied by Fitbit Alta HR, Huawei TalkBand B2 Sony, Garmin vivosmart HR, Garmin vivosmart 3 and the Polar A360 submersible activity tracker. The ranking also includes the HuaweiTalkband B1 watch and Garmin vivosmart HR +.

 


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