Lawe ʻo Xiaomi iā Fitbit a me Apple a ʻo ia nō ka mea hana mua o nā mea lole ma ka honua

Ke hoʻomau nei ka ulu ʻana o ka pilikua Pākē ʻo Xiaomi i loko a ma waho o kona homeland. No ka manawa mua loa, ua ʻoi aku ia ma mua o Apple a me Fitbit a ua lilo ʻo ka mea hana nui loa o ka honua nā mea komo lole.

Hōʻike ʻia kēia e kahi hōʻike i hoʻomākaukau ʻia e ka firm analysis Strategy Analytics kahi i hōʻike ʻia ai kā Xiaomi pahu paʻi, i ka manawa like me Ua hāʻule ke kūʻai aku o nā hāmeʻa Fitbit i ka 40 pākēneka ma ka hapaha ʻelua o 2017.

Ke hoʻomau nei ʻo Xiaomi i ka piʻi ʻana

E like me ka mea hope aʻo hoʻomākaukau ʻia e Strategic Analytics, Ua lanakila ʻo Xiaomi ma mua o Apple a me Fitbit a laila lilo i mea kūʻai aku nui loa o nā hāmeʻa paʻa i ka honua. Wahi a kēia hōʻike, ka hui Kina inā ua kūʻai aku i nā wae he 3,7 miliona i ka hapaha ʻelua o 2017, vs. Fitbit's 3,4 miliona a me Apple's 2,8 miliona i loko o ka manawa like, ʻoiai ʻo ka ʻoiaʻiʻo Apple e ʻike i kahi ulu ulu ʻoi aku ma mua o ka paʻa Kina. Ma waho o kēia mau mana ʻekolu, aia kekahi 11,7 miliona mau mea komo lole i kūʻai ʻia aku i ka hapaha ʻelua o 2017, e like me ka 54 pākēneka o ka huina.

E pili ana i nā pākēneka, Ua ʻike ʻo Xiaomi lāua ʻo Apple i ka ulu ʻana i kēlā me kēia makahiki, ke alo nei i ka hina o Fitbit. I kēia ʻano, ʻoiai ua hele ʻo Xiaomi mai 15 a 17 pakeneka, ua ulu ʻo Apple mai 9 a 13 pakeneka, ʻo ia hoʻi, ʻelua mau helu pākēneka i ʻoi aku ma mua o ka ʻoihana Kina. I ka hoʻohālikelike ʻana, ua haʻalele ʻo Fitbit i ka 13 pākēneka mahele o ka mākeke, e hele ana mai 26 pakeneka i ka makahiki i hala a 16 pākēneka i pau ai ka hapaha ʻelua o 2017.

Ke piʻi aʻe nei nā mana ʻelua, ʻelua mau ala e hoʻomaopopo ai i ka ʻāpana

Ke pā aku nei i kēlā ʻo nā ʻoihana ʻelua i ulu i ka ʻāpana lole, ʻo Apple a me Xiaomi, hāʻawi i nā ʻano like ʻole i kēia ʻāpana. No kāna ʻāpana, loaʻa iā Xiaomi i ka laulā o nā huahana i hiki ke ʻaʻahu a i ʻole hiki ke ʻaihue ʻia ma nā kumukūʻai hoʻokūkū hoʻokūkū e hoʻopili ana i nā puʻuwai puʻuwai a me nā hiʻohiʻona a me nā hana (ʻike mākou āpau i ka Mi Band nona ka hanauna ʻelua hiki ke kūʻai aku i Sepania no ke kumukūʻai he 25-30 euro). Ma ka ʻaoʻao ʻē aʻe, aia iā Apple wale nō ka Apple Watch, kahi wati me kahi ala maikaʻi loa a ʻoi aku ka piha ma nā ʻōlelo o nā hana a me nā hiʻohiʻona a ʻo ka mea hoʻohālikelike maʻalahi loa e hoʻomaka ana ma € 369. Pēlā, hiki ke ʻōlelo ʻia hōʻike nā ʻoihana ʻelua i nā mea ʻelua o ka mākeke, ʻo ke kūlana o Fitbit ma waena o kekahi a me kekahi.

ʻO Neil Mawston, mai ka ʻoihana paʻa no kēia noi ʻana, ʻo Strategy Analytics, i hōʻike ʻia i kēia manawa Holo ʻo Fitbit i ka makaʻu o ka ʻae ʻana iā ka mea āu i kapa aku ai ma ke ʻano kahi "neʻe neʻe" ma waena o nā smartband makepono loa i kūʻai ʻia e Xiaomi, a me nā smartwatches laulā premium i hoʻolālā ʻia e Apple.

ʻO ka wā e hiki mai ana o Xiaomi a me Apple

Ma hope o kekahi mau makahiki hoʻohoka iki i hoʻāʻo ai ʻo Xiaomi, me ka ʻole o ke kūleʻa nui ʻana, e hoʻomau i ka ulu ʻana o kāna mau hoʻomaka. ka manawa o ke kūʻai aku ʻana ma Kina, a hui pū ʻia me kona holomua ma India (nā mākeke nui loa ʻelua o ka honua) kahi i loaʻa ai i ka ʻoihana i hoʻokahi biliona ka loaʻa kālā i ka makahiki i hala, ua hoʻokomo ʻo ia i ka mana me ka manaʻo maikaʻi, no laila ua ʻōlelo kāna CEO, Les Jun, e pili ana i "kahi hoʻololi nui i kona ulu.

A i ka wā e pili ana iā Apple, ua hōʻike ʻo Strategy Analytics i nā lono i hiki i ka hanauna hou o ka Apple Watch ke hoʻopili pū nā hoʻomaikaʻi hou aʻe i kāu ala i ka nānā olakino, hiki ke lawelawe ma ke ʻano he impetus no Apple e loaʻa hou i ka wahi kiʻekiʻe. Eia nō naʻe, no kēia manawa, kuhikuhi ka ʻoihana loiloi ʻo ia maoli nō kēia hemahema o nā koho loiloi olakino hou aʻe e pōmaikaʻi nei a me ka mālama ʻana iā Xiaomi, i mea e koho ai nā mea hoʻohana he nui i kāna koho ʻemi.