Inkampani esekwe eCupertino yafikelela kwinqanaba layo kunyaka ophelileyo apho yaphula zonke iirekhodi zenkampani kwintengiso yezixhobo. Ukusukela ngoko amanani enkampani ayancipha, aqhelana neemfuno zentengiso kwaye ngokuyinxenye ngenxa yokugcwala okwangoku kwintengiso yeefoni, apho ngaphandle kokuba iApple igxile kuphela kwisiphelo esiphakamileyo, Ngalo lonke ixesha iitheminali ezintsha ezineempawu ezintle zifika kwintengiso ngamaxabiso afanelekileyo. Ukongeza, eyona ntengiso iphambili ka-Apple, China, iqala ukubonisa ukudinwa kwaye ayisiyiyo injini eye yazisa inkampani phezulu.
Nge-27 ka-Okthobha, iApple izakubhengeza iziphumo zemali ezihambelana nekota yokugqibela yenkampani, ehambelana nenyanga kaJulayi ukuya kuSeptemba kwaye esebenza ukuvala unyaka wenkampani. Kule ngqungquthela U-Apple uza kuzisa amanani okuqala e-iPhone 7 kunye ne-iPhone 7 Plus, apho ngokutsho kwabanye abaqhubi yayinempumelelo enkulu ngakumbi kunemodeli yangaphambili. Kufuneka kuthathelwe ingqalelo ukuba kumjikelo wokuqala wokuphehlelelwa, inani lamazwe liphezulu kakhulu kunakwiminyaka edlulileyo, apho ukumiliselwa kunqunyelwe kwishumi elinambini lawo.
Kodwa abahlalutyi sele bepapasha ulindelo lwabo kwintengiso kwaye apho sinokubona ukuba ngaphandle kokufumaneka kumazwe amaninzi, Imfuno ye-iPhone 7 ayizukuphantse ifane ne-iPhone 6s. Esona sizathu siphambili kukuba uyilo lufana ngokufanayo kwaye iindaba ezivezwe yinkampani azibonisi lutshintsho luyimfuneko, ngakumbi kubasebenzisi abathe kunyaka ophelileyo bahlaziya izixhobo zabo kwii-iPhone 6s kunye nee-6s Plus.