Ukukhutshelwa kwezicelo eziphathwayo zikhula unyaka nonyaka. I-arhente ye-Sensor Tower ibonisa ukuba oku kukhula kuye kwanda ngeepesenti ze-15,3 kulo nyaka uphelileyo. Ngamanye amazwi: kulo nyaka uphelileyo, ngexesha elinye, bekukho iibhiliyoni eziyi-18.900 zokukhutshelwa phakathi kweGoogle Play Store kunye neApple App Store. Kulo nyaka we-2017, ukukhutshelwa okupheleleyo kule kota yesibini kufikelela kwi-21.800 billion.
Ngokufanayo, ukuba kufuneka sijonge i-protagonist kwezi zinto zikhutshelwayo, oku Facebook kunye nazo zonke iinkonzo zayo. Nangona usetyenziso olusemthethweni lwenethiwekhi yoluntu alufakwanga kwindawo yokuqala, enye yezona zinto zithengiweyo kule minyaka: WhatsApp. Kodwa, masinike iinkcukacha ezithe vetshe ngengxelo enikezelweyo.
I-Sensor Tower iphinde yabona ngokwahlukeneyo ukukhula kweGoogle Play kunye neApp Store. KUNYE Inkonzo kaGoogle ikhula ngesantya esingcono. Ukucacisa ngakumbi: ivenkile ye-Apple iphumelele ukukhula kule kota yesibini yonyaka xa kuthelekiswa nekota efanayo kwi-2016 ye-3,2% (i-6.300 yeebhiliyoni ezikhutshelweyo xa kuthelekiswa ne-6.500 yezigidigidi zangoku). Ngoxa i-Google Play inyuka nge-21,4% (ukusuka kwi-12.600 yezigidigidi ukuya kwi-15.300 yezigidigidi).
Ngakolunye uhlangothi, I-WhatsApp yinkosi engathandabuzekiyo yokukhuphela. Yiyo loo nto iyeyona nkqubo idumileyo yokuthumela imiyalezo kwangoko kwihlabathi (I-1.000 yebhiliyoni yabasebenzisi abasebenzayo ngosuku), nangona kwamanye amazwe afana neTshayina uzama ukubhloka. Nangona ezinye iinkonzo zikaFacebook azikho kude. Ngokomzekelo, i-app esemthethweni, uMthunywa okanye i-Instagram nayo iphezulu kwinqanaba.
Ngokufanayo, isifundo sikwabonisa Yintoni inkqubo yokukhuphela yabasebenzisi be-Android kunye ne-iOS?. Mhlawumbi eyona nto ibalaseleyo kwinkqubo kaGoogle kukuba abasebenzisi bathanda ukukhuphela imidlalo emininzi kuneyantlukwano ye-iOS. Kokugqibela, mnye kuphela wemidlalo okwinqanaba (Imbeko yeeKumkani).
Sikwafuna ukuphawula ukuba izicelo ezifana INetflix, iHBO okanye iinkonzo ezifanayo azikho phakathi kwezona zicelo zikhutshelweyo. Ngaphezu koko, iNetflix-mhlawumbi eyona idumileyo-yeyona ingena engxoweni. Kwaye kwicala labasebenzisi be-iOS