Kwaye emva kwayo yonke i-ri-evuelo inyuswe kwimeko ye-Facebook kunye idatha evuzayo evela kubantu abangaphezu kwezigidi ezingama-50 Kwizibonelelo "ezingekho semthethweni" kwimikhankaso yonyulo e-United States ka-2016 okanye eBrexit e-United Kingdom, intloko yenethiwekhi yentlalo iza ngaphambili inike uluvo lwayo malunga nokwenzekileyo iphinde ithembise ukuba kuza kubakho iinguqu ukuze oku kungabikho iphindiwe.
Ngokusengqiqweni, baninzi abasebenzisi abasathandabuzayo ukukholelwa ukuba oku kungatshintsha kwaye amawaka angakumbi akholelwa kule mihla ukuba eyona ndawo ithandwayo kwezonxibelelwano emhlabeni ngulo mzuzu ukuba isuswe ngokusisigxina kwizixhobo zabo, kwi omabini la matyala mabi nge-Facebook.
UZuckerberg uthembisa utshintsho kwakhona
Le yinto esele siyibonile ngamanye amaxesha kwaye belukhona ngokwenene olu tshintsho kwinethiwekhi yoluntu, kodwa ke, xa ususa ubuninzi bolwazi oluyimfihlo kwizigidi zabantu. Kunzima ngokwenene ukuthintela okwenzekileyo kuFacebook ukuba kungenzeki. Kule meko, njengoko sele uyazi, ayisiyiyo into yokuqhekeza ulwazi okanye ukuhlaselwa ngenkani ukufumana idatha, kungenxa yengxaki yokuqokelelwa kwedatha okwenziwe ngumfundi osuka kwiDyunivesithi yaseCambridge, uAleksandr Kogan , zaza emva koko zadluliselwa eCambridge Analytica.
Ngayiphi na imeko Amagama awathethwa nguZuckerberg ekugqibeleni kwiprofayile yenethiwekhi yakhe Malunga nento eyenzekileyo kwezi datha kunye nezinye, sishiywe koku kulandelayo:
Siza kuphanda zonke izicelo ezinokufikelela kwidatha kwaye sithintele ukufikelela kolu lwazi kubaphuhlisi. Sinoxanduva lokukhusela idatha yakho, kwaye ukuba asikwazi, akusifanelanga ukukunceda. Kudala ndisebenza ukuqonda ngqo okwenzekileyo kunye nendlela yokuqinisekisa ukuba oku akwenzeki kwakhona.
Ngamafutshane, ibiyinkcazo yesiqhelo ekhutshwa ngalo lonke ixesha kukho ingxaki kwinethiwekhi yoluntu, mhlawumbi Kule meko eyona ngxaki ibalulekileyo ihlupheke ngoFacebook ngedatha yobuqu yabasebenzisi bayo kwaye mhlawumbi enye eya kwenza ukuba iphinde icinge ukususwa kwenethiwekhi yoluntu kwizigidi zabantu kwihlabathi liphela.