Ukufika kukaJack Dorsey njengenhloko ye-Twitter futhi, kusho ukuthi kube noshintsho olukhulu maqondana nemisebenzi inikezwe yipulatifomu ye-microblogging kuze kube manje. UJack Dorsey wayengomunye wabasunguli benkampani ayithengisa kamuva ukuthi aphishekele amanye amabhizinisi, kepha kubukeka sengathi bekuyiyona ndlela kuphela yokwenza iTwitter iphakamise ikhanda futhi ibe ipulatifomu esetshenziswe ngabasebenzisi abangaphezu kwezigidi ezingama-300 ebinayo iminyaka eminingana. Kuleli sonto uJack Dorsey wenze uhlobo lwenhlolovo phakathi kwabasebenzisi, lapho ebuze ukuthi yini abangathanda ukuyibona kuTwitter ngonyaka ozayo,
UDorsey uthi lokho futhi Njengoba bekulindelwe, inketho ebifunwa kakhulu ibilokhu ikwazi ukuhlela ama-tweets ashicilelwe, into abelokhu emanqikanqika kuyo ngoba akatholanga indlela eyiyo yokuyisebenzisa, ngoba umqondo wokukwazi ukuwahlela uzosivumela ukuthi silungise amaphutha ohlelo lolimi noma isipelingi imizuzu embalwa ngemuva kokwenza incwadi , kepha ukungakwazi ukubuyekeza wonke umlando wethu futhi sishintshe ngokuya ngokusebenzisana kwabalandeli bethu, umbhalo okhonjiswa yi-tweet.
UDorsey akafuni ukuthi abantu bakwazi ukusebenzisa kabi le nketho yingakho angibonanga ukuthi lo msebenzi ungangezwa kanjani, okuqinisekile ukuthi abanye benu ngabe bebahle kwesinye isikhathi, ukuze kungadingeki basuse i-tweet ukuyibhala kabusha. Kulolu cwaningo, uDorsey uphinde wathi uma le nketho ekugcineni isetshenziswa, izotholakala kuwo wonke umuntu, hhayi nje abambalwa, njengoba kungaba njalo ngabantu abadumile. Okwamanje yonke into ibonakala ikhombisa ukuthi ngandlela thile le nketho izofinyelela ku-Twitter kungekudala noma ngokuhamba konyaka ozayo. Manje kufanele silinde nje.