Isikhathi esithile manje, izinkampani eziningi zobuchwepheshe ezinikezela ngezinsizakalo kwi-Intanethi yilezi benza konke okusemandleni ukuzama ukumisa iziteshi zokuxhumana zamaqembu amakhulu amaphekula. Lezi zinkampani zivame ukushicilela imibiko yokusebenzela obala ehlobene nenqubekela phambili eseyenzile maqondana nalokhu. Inkampani yokugcina ekhiphe imininingwane ngemisebenzi yayo maqondana nalokhu kube yi-Twitter. Izinkundla zokuxhumana eziphethwe nguJack Dorsey zishicilele umbiko lapho zithi khona kusukela ngo-Agasti 1, 2015, umise ama-akhawunti angama-636.248 esewonke ahlobene nobushokobezi obunamaphekula.
Ezinyangeni eziyisithupha ezedlule, I-Twitter inqamule ama-akhawunti angama-376.890 ahlobene nobuphekula, Ama-akhawunti akhonjwe kusetshenziswa amathuluzi ahlukile izinkampani eziwakhile, njengoba singafunda esitatimendeni samuva senkampani. Kepha bekungeyona ukuphela kwendlela esetshenziswe yinkampani ukuthola lezi zinhlobo zama-akhawunti, ngoba abasebenzisi bathumele imibiko ehlukene enikele ekutheni inkampani isuse ama-akhawunti angama-5.929. Kuyacaca ukuthi wonke amatshe enza udonga nosizo lwabasebenzisi kulokhu kubalulekile futhi.
Eminyakeni yamuva, I-Twitter isibe ngelinye lamathuluzi asetshenziswa kakhulu amaphekula ukukhuthaza ukwahlukana, ukucwasana ngokobuhlanga, ukushisekela ubuzwe kanye nokuzonda nje. Le nkampani isebenza ngokubambisana nePeople Against Violent Extremism ukuthola zonke izindlela zokuxhumana phakathi kwamaphekula futhi ngaleyo ndlela izame ukuwavala. Inkinga lapho kuvalwa i-akhawunti ukuthi ezimbili ezintsha zenziwa ngokushesha, njengakwezinganekwane zamaGrikhi lapho kunqunywa ikhanda eHydra yaseLerna, kepha okungenani kubambezela izindlela zokuxhumana phakathi kwabashisekeli, ngoba njengoba i-akhawunti entsha ikhishwe, isoftware yeTwitter iyaqhubeka nokusebenza ukuthola ama-akhawunti amasha abhebhezela ubuphekula banoma yiluphi uhlobo.