Ma seegi karin buunbuunintii ugu dambeysay ee sanadka, buunbuunin la xiriirta sheekooyinka quraafaadka ah ee Mario, oo ah tuumbiile ugu caansan adduunka oo tan iyo bishii Diseembar ee 15-keedii horeyba looga heli jiray App Store qaab Super Mario Run. Ciyaartan, oo heshay tiro badan oo dib u eegis diidmo ah, sababtoo ah xaqiiqda ah in dadka isticmaala aysan diyaar u ahayn inay bixiyaan 10 euro oo ah qiimaha ciyaarta oo dhan. Dib-u-eegistaan xun, in kasta oo ay soo saareen in ka badan 37 milyan oo laga soo degsaday arjiga, waxay sababeen in qiimaha shirkaddu uu hoos ugu dhaco suuqa saamiyada, sidaan ku dhawaaqnay maalmo ka hor.
Laakiin maahan in qof kastaa muujiyo raaxo-darrada haysata bixinta lacagta lagu ciyaaro, taas oo ah wax adeegsadayaasha qaarkood ay si xun ula qabsadeen, maaddaama ay sidoo kale jireen dad badan oo adeegsadayaal ah oo bixiyay 9,9 euro oo ah kharashka lagu furayo ciyaarta oo dhan. Dhamaan isticmaaleyaashani waxay u oggolaadeen Nintendo ayaa awood u yeeshay inuu ku soo galo kaliya kulankaan ilaa 14 milyan oo doolar, oo 30% ka mid ah ay qaadato Apple, si ay ugu siiso arjiga si toos ah dukaamada arjiyada.
37 milyan ee la soo dejiyey, 11 ka mid ah waxay asal ahaan ka soo jeedaan Mareykanka, 1,5 milyan oo Boqortooyada Midowday halka Japan, Nintendo ay u dhalatay, ayaa soo dejiyey ciyaartan 7,5 milyan oo jeer. Dunida inteeda kale waxay la wadaagtaa inta kale, 17 milyan ayaa soo dejisan. Isticmaalayaasha Mareykanka ayaa uga tagay ciyaarta 8 milyan oo doolar, Japan 3 milyan iyo Boqortooyada Ingiriiska 600.000 oo doolar. Dalalka intiisa kale waxay ku dhameystireen 2,4 milyan oo doolar, oo ah 14 milyan oo dakhli ah oo codsigan helay intii lagu jiray seddexdii maalmood ee ugu horreysay ee laga heli karo App Store.
Maxay cadahay waa in fikradda Pokémon GO ay u oggolaato bixinta lacagaha yar yar ay u oggolaatay shirkadda Niantic noqo horumariyaha leh dakhliga ugu badan sanadkaan oo dhan, fikrad ah in haddii Nintendo uu isticmaali lahaa, ay u badan tahay inay abuuri lahayd dakhli aad uga badan kan keliya ee isku dhafan oo ah 9,99 yuuro sidoo kalena iska ilaalin lahayd in badan oo ka mid ah dib u eegista xun ee dalabku helay.