Amavidiyo, amavidiyo namavidiyo amaningi. I-Facebook ibigxile kumavidiyo iminyaka eminingana futhi ngalokhu yakha ipulatifomu yayo lapho abasebenzisi bangafaka khona amavidiyo wabo abawathandayo ukuze bangathembeli ku-YouTube bese bekwazi ukusebenzisa indlela entsha yokusebenzisa okuqukethwe uMark Zuckerberg inkampani iyasinikeza. Lapho ipulatifomu isilungile, ukusebenza kwayo kwakulungile, i-Facebook yaqala dlala ngokuzenzekelayo amavidiyo asodongeni lwethu njengoba sifinyelele kuwo, ukushaywa kanzima kwesilinganiso sedatha yeselula yethu futhi, nebhethri. Ngenhlanhla, sikwazi ukukhubaza ukudlala ngokuzenzekelayo sisebenzisa amanethiwekhi weselula.
Manje njengoba wonke umuntu esewajwayele amavidiyo adlala ngokuzenzakalela, isinyathelo esilandelayo ukuvula umsindo, a umsindo oyekisiwe saze sachofoza kuvidiyo. Uma uhlelo lokusebenza nakho konke lokho okubandakanya kuvame ukukhipha ibhethri le-smartphone yethu, lapho sisebenzisa umsindo ngokwendabuko, singakhetha ukuthenga iselula ethize ukuze sikwazi ukuxhumana nodonga lwethu lwe-Facebook kuphela, uma sifuna ukulisebenzisela okungaphezu kwalokho ukuthi.
Inkampani isimemezele lesi sici esisha ngemuva benze izivivinyo ezihlukile phakathi kweqembu elincane labasebenzisi... Le nkampani izovula umsindo ngokuqhubekayo ukuze ingaveli ngokuzumayo, idale ukushaqeka phakathi kwabalandeli bayo abathembekile bale nkundla yokuxhumana. Ngenhlanhla, abasebenzisi abangafuni ukuhlupheka ngalo msebenzi omusha bazokwazi ukuwenza usebenze ngokuqondile kusuka kuzinketho zokumisa zohlelo, ukucushwa okuya ngokuya kuba nzima kubasebenzisi abaningi. Ungatshela ukuthi uMark Zuckerberg akathandi ukuthi sithinta izilungiselelo zohlelo lokusebenza ukuze ayeke ukuthola imininingwane emayelana nathi kuphela.
Ezinsukwini ezimbalwa ezedlule, i-Facebook ikuqinisekisile ngokusemthethweni ukuthi ibisebenza esicelweni samathelevishini ahlakaniphile namabhokisi ama-set-top we-Apple TV, ukuze abasebenzisi bakwazi ukujabulela amavidiyo abawathandayo kuthelevishini yabo, isenzo ingaguqula impikiswano ngomyalo wethelevishini ibe yimpi esunguliwe kweminye imizi.