Isiteji sokusakaza umculo i-Spotify sisanda kumemezela ukuthi sesivele sinokuningi okungaphezulu kwe- Abasebenzisi abangu-140 million abasebenzayo, ngenhla kwesibalo esamenyezelwa nguTim Cook ngesonto eledlule ngeplatifomu yakhe ye-Apple Music, okwamanje esikhona 27 izigidi zabantu ababhalisile.
Esimemezelweni esisemthethweni seSpotify, uBrian Benedik, iSekela likaMongameli kanye neNhloko yoMnyango Wokwenza Imali wenkampani yaseSweden, usho lokhu okulandelayo mayelana nempumelelo entsha:
"Eminyakeni emithathu eyedlule sethule uhlelo lwamahhala lweSpotify olususelwa kwezokukhangisa, futhi ibhizinisi lakhula ngokushesha kusukela lapho, kubhaliswa ukukhula konyaka nonyaka ngama-3% ngo-50."
Ngokuqondile, i-Spotify ifinyelele kwezinye imali engu- $ 3.300 billion ngonyaka odlule, kanye nenzuzo cishe yamaRandi ayizigidi ezingama-500.
Yize inani le- Ababhalisile abakhokhelayo bakaSpotify basezigidini ezingama-50, besivele sazi ukuthi ingxenye enkulu yemali engenayo yenkampani ivela ukukhangisa. Okucacayo ukuthi yize kunemizamo eminingi eyenziwa yi-Apple ukusheshisa ukukhula kwe I-Apple UmculoI-Spotify ayigcini ngokukhula ngokuzinzile, kepha abanye babaculi ababekade bekhethekile endaweni yesikhulumi se-Apple basanda kunquma ukubuyela kuSpotify, njenge icala likaTaylor Swift.
Ukuqhubeka nokwenza ngcono ipulatifomu yayo nokuheha abasebenzisi abaningi, kanye nokuhlinzeka ngezinsizakalo ezingcono kubabhalisile bamanje, uSpotify uthe usebenzela qhubeka uthuthukise ama-algorithm akho.
“Sikholelwa ekutheni ama-algorithms nokufunda ngemishini kungasisiza ekutholeni umculo omusha nasekwakheni uhlu lokudlalwayo olusha, futhi uma unabasebenzisi abayizigidi eziyi-140 emhlabeni jikelele kunzima kakhulu ukudala uhlu lwadlalwayo lwabo bonke laba bantu. Ngakho-ke sikholwa wukuthi ama-algorithm nemishini kungenza umsebenzi oncomekayo kulokhu. "
Okwamanje, ayikho imininingwane eminingi kakhulu maqondana nezinhlelo zesikhathi esizayo zeSpotify, yize kukholakala ukuthi ingaqala inguqulo ethuthukisiwe yokubhaliselwe kwayo kwe-Premium enikezela kuphela ukusakaza umsindo ngekhwalithi ephezulu (I-Hi-Fi).