Apple has been one of the many firms that has entered the market for smart home speakers. The American firm launched the HomePod in its case. A device with which to compete with the products of other brands such as Google and Amazon. Although at the moment the competition is still ahead, at least after the sales figures of the first quarter.
As Apple has sold 600.000 units of its HomePods. Thanks to this, the brand has a market share of 6%. A figure that is not bad at all considering that the device is sold only in the United States, Australia and the United Kingdom.
Although at the same time it is very far from the market share that other firms such as Amazon and Google have. In their cases, the market share is 43,6% and 26,5%, respectively.. So Apple is still a long way from its two main competitors.
HomePod sales are not bad, although it seems that Apple have reduced their sales expectations. Enthusiasm for the device is reported to have waned slightly. Something similar to what has happened in the market after the launch of the brand's speaker.
Since its reception was very positive, in large part thanks to a great sound quality. But, Siri's many limitations have meant that the HomePod has not advanced faster in the market. A problem that could limit the success of the Apple speaker in the market.
Therefore, the key to the company is to increase the number of functions that Siri can carry out on this HomePod. Because if not, they will most likely see the competition grow further apart. We will see if there are any changes to your device in the coming months.