WhatsApp has positioned itself in recent years as the instant messaging application par excellence. Its eagerness to integrate functionalities that until now were only available in the competition have earned it to gain positioning in countries where its use was residual, such as the United States of America or China.
Now Mark Zuckerberg returns to the fray with the WhatsApp Communities, a functionality that will help us to better control the groups and that integrates numerous internal functionalities. We'll tell you what's new in WhatsApp Communities, a good alternative to an evil that seems inevitable: WhatsApp groups.
As we said,
Mark Zuckerberg just announced which begins the deployment of Communities in WhatsApp.
- WhatsApp Communities allow people bring together different groups under a single “umbrella group” with a certain structure.
- people can receive updates sent to the entire Community and easily organize smaller discussion groups about what matters to them.
- The Communities will also have hnew and very useful tools for administrators, such as the messages for announcements -which are sent to everyone- and the control over the groups that can be included.
In addition, WhatsApp also introduces a series of new/improved features, which will be available for both groups and Communities.
- surveys, a fun and effective way to make decisions in a group without spamming everyone in the chat.
- Expand the video calls for 32 people, for those times when you need to get together as a group, whether it's a family chat or something for work.
Just thinking about attending a neighborhood meeting through a WhatsApp video call already gives me goosebumps, however, I find this alternative interesting that will be rolled out to WhatsApp users in the coming weeks in a staggered manner.