Saying that Google bases its business model on collecting and selling user data is obvious.. Probably the company that knows the most about us is the big G. Although until now, not much was known about the various ways in which they obtain this information. But now, an internal company video has been leaked showing this.
This is a video that has already generated some controversy. But in the video you see how Google plans to get even the most intimate details about a user. So they can then offer services and products that are more suited to this person.
Many have already drawn parallels between the Google video and a chapter of Black Mirror. Since in the video we can see how the company finds a way to know even the most intimate details of a person. So that later the company helps them find products or services more suited to their needs.
In addition, we also have the term "ledgers" in the video. They seek to be a kind of guide for each user, so that they are clearer about their goals in life. In addition to filling your knowledge and existential gaps. The possibility for Google to store data and use it so that society can improve with it is also mentioned.
Furthermore, it is shown that the creation of these ledgers could refine the model of human behavior on a large scale. Since it would allow to detect patterns and predict future behaviors. In addition to understanding various problems.
The reality is that many of these ideas shown in Google video are not very likely to come true. Although it is worrying that at no time in these eight minutes, privacy or the right to privacy is not mentioned at any time. Making clear the intentions of the company in this regard.