With this design, Fitbit wants to recover the first position in sales in the wearables market

Practically since the rankings on wearable device sales began to be made, the guys at Fitbit have topped the ranking, closely followed by Xiaomi, with the MiBand 2. But in the latest quarterly report, we can see how Xiaomi has become the market leader, while Fitbit has dropped to third place below even the Apple Watch.

Although these devices are not a common object among users, many are the companies that continue to bet on it. Fitbit, which offers us different models on the market, has been suffering in recent months in order to remain the main alternative for users, but has not succeeded. The company continues to work on new, more complete models to cover all market needs.

One of the main reasons that is affecting Fitbit's sales are not its models, which it has for all tastes and colors, but rates. While the Xiaomi MiBand 2 offers us a large number of options and functions for just under 30 euros, the most basic Fitbit models with similar features and functions are available from 100 euros.

While most manufacturers are opting for offer a more premium finish among its wearablesIt seems that the guys at Fitbit are going the other way. The new model has a quantifying aspect, a bit more spartan than the Blaze model, so again it will not find the key that users are looking for, as it is not a device that can be used both in day to day and to perform exercise.

But the important thing is not the design, but the functionalities. Fitibt has always used a green light system to measure heartbeat. But as we can see in the images that have leaked, this new model would have two red lights and one blue light, with which the device might be able to measure oxygen levels in the blood In addition to being much more precise when it comes to controlling our heartbeat.

If it is finally confirmed that these sensors are capable of measuring oxygen levels in blood, Fitbit would be the first company to launch a wearable with these capabilities, which could take it back to the top position in sales in the wearables sector.


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  1.   Opic said

    If the final design is like the one in the photo, I think we are not going to be able to fly back, indeed they need to first lower the price of the smartbands and secondly make one (or more) smartwatch that looks like a watch for daily use with different price ranges without forget your sports watches of course.