There are not a few who ventured the almost imminent end of the blue bird social network, and there are not a few who still maintain it, however Twitter is not willing to give up and continues to explore new and interesting options, especially in terms of broadcast and / or live coverage of major media events.
And in this sense, Twitter has recently announced new agreements that will allow the streaming of the next Comic-Con in San Diego (California, United States), as well as the main moments, news and other events of the 2017 Wimbledon Tennis tournament.
Wimbledon, Comic-Con, soccer, concerts, news and more on Twitter
Twitter continues to expand agreements to become a more social and informative medium than it has ever been and thus, we already know that this same month of July he will be in charge of the live broadcast of Comic-Con from San Diego and from one of the most prestigious tennis tournaments in the world, Wimbledon.
Wimbledon was precisely the first sport with live coverage on Twitter. It was last year, after the company announced a $ XNUMX million deal to broadcast the NFL's Thursday night football game. The coverage of Wimbledon was not promoted through Twitter but served as a test to see how live coverage of such an event would work through a platform like this.
After the experience, during the last year Twitter has continued to advance a lot in this direction and has provided extensive live coverage of many sporting events (NFL, MLB, NBA, NHL, NLL, and more), news, concerts and other events.
Wimbledon on Twitter
On this occasion, the agreement about Wimbledon has been produced with "The All England Club", and not with ESPN. Thanks to this agreement Twitter will broadcast the Wimbledon Channel live to the whole world. during the event. But beware! This coverage will include daily content such as news and interviews, selected match highlights, behind-the-scenes scenes, etc., but We will not be able to watch Wimbledon tennis matches live, so we still have to wait a little longer for Rafa Nadal to be the first tennis player in history to win Wimbledon also on Twitter.
Geeks, come to me
Something like this they must have thought on Twitter that has also announced another great news for geeks and for those of us who want to be geeks but will die trying. Twitter has announced an agreement with IGN, which means that will broadcast live the great event of San Diego Comic-Con 2017, via comiccon.twitter.com. Between the next days 19 and 22 July, the platform will broadcast 13 daily hours live from the event. This streaming broadcast will include all kinds of interviews from ABC, AMC, DC, Lionsgate, Marvel, Netflix, Starz, TBS and others, including live commentary before and after the shows and the appearances of special guests. And of course, there will be no shortage of trailers, behind-the-scenes scenes, interviews with actors and producers, cosplays of the participants and much more.
The agreement between Twitter and IGN represents an expansion of their relations as IGN has already used the social network to broadcast coverage of the Electronic Entertainment Expo (E3) 2017 event in Los Angeles.
Twitter bets on streaming
It is evident that Twitter has bet heavily on broadcasts and live coverage of major events and events of importance, something that, I have no doubt, will take the social network to a new level in which we trust those of us who have always trusted Twitter as a means of communication and information. However, it is also true that Twitter faces fierce competition from other companies that are also betting on live broadcasts.
In fact, Twitter has already reached other agreements, for example, with the Canadian Soccer League (CFL), the Inter-American Arab Soccer Club, and the National Women's Hockey League (NWHL).
More recently, Twitter broadcast live events of such importance as James Comey's statement in Congress from the United States via Bloomberg or the “One Love Manchester” benefit concert in which, among others, Ariana Grande or Justin Bieber participated.