Since the launch of Periscope, a little over a year ago, we have seen how the interest of Twitter went through the videos, whether they were live or delayed, something that Facebook has been focusing on for a few years and with which wants to become an alternative to YouTube, although you still have a long way to go if you want to be an alternative to the Google video platform. But it is not the only platform that is vocalizing its interest in video, since Twitter is also making movements in this regard.
The microblogging social network wants to expand the number of users who make use of it in addition to expand the type of content that is broadcast and for this this week it will release its API so that interested parties can transmit directly to Twitter through applications or professional devices. It should be remembered that since the end of last year, Twitter is broadcasting the Thursday game of the NFL, something that the news services will also be able to do when this update is released.
Twitter has always been characterized as the platform most used by companies that seek immediacy and reach users quickly. And as proof, we just have to take a look at most of the programs that are broadcast live, programs that make use of a hashtag so that followers can comment live on everything that happens in it.
With the opening of its video platform to third parties, it is more than likely that from now on It is used by the media to report breaking news practically live or with edited videos with other more professional applications than those that the white bird company has put in the hands of the editors so far, which is trying to increase the number of users by adding new and interesting functions that are gradually attracting the attention of more people. , although for the moment at a slower pace than he had estimated.