Do not forget that the use of the telephone changed radically that year 2007 when Steve Jobs took the stage to show the first model of iPhone. We forgot about physical buttons, resistive screens and complicated menus to move through to carry out an action; The iOS user interface was — and is — very easy to use.
However, if there is a company that has always been behind Apple and that currently holds the number one in sales worldwide, it is Samsung. The duels in the networks have always been present. But the Korean has taken a step further and attacks the Cupertino men again in her latest video titled "Samsung Galaxy: Growing Up". That is, from Samsung they tell you that if you want to evolve in the mobile sector, get a Samsung Galaxy.
The video, to say the least, is curious. The company takes a tour from the first Apple mobile in 2007. The queues were endless in front of the different Apple Stores. And taking it out of its box at home was a ritual. However, time passes and Samsung remembers the problem of the internal storage of the terminal; take a picture and what a message will indicate on the screen that you did not have enough space to save the shot. Recall that the Samsung Galaxy had a memory card slot.
On the other hand, it is time for the first phablets from Samsung, the Samsung Galaxy Note. At that time the iPhone 5 and iPhone 5S were in force. And one of the main novelties of Samsung's new product category is that you could use a stylus —The famous S-Pen— to take notes on that 5-inch screen. This it left the Apple terminal at a disadvantage when they wanted to take quick notes.
Years go by and the iPhone 6, iPhone 6S also resist adding another very spatial function that the Samsung Galaxy S7 and S7 Edge boasted: the ability to get wet and continue working. In the video published by the Korean we see how the protagonist of the video - a staunch Apple fan - must place his brand new iPhone in a bowl of rice.
Lastly, the time has come to criticize the absence of Jack 3,5-millimeter audio for connecting lightning. From then on, if you want to use lifelong headphones, with their standard connection you must resort to couplings and more cables in between. Yes, Samsung continued with the audio jack, but what it wants is to remove the more cables in between the better. And where to attack Apple? With wireless charging: the new Samsung Galaxy S8 and Note 8 can be placed on an induction base and charged wirelessly. What about the new iPhone 8 and iPhone X? Who already support this possibility.
To finish the video, we see how the iPhone user is perplexed by everything the other characters in the video can do and decides to keep his iPhone in a drawer. What do you do next? Recall that moment in 2007 and open for the first time one of the most cutting-edge terminals of the moment: a Samsung Galaxy Note 8, the latest flagship of the manufacturer.
Later, he goes out on the street as one more user of Samsung's "Galaxy Clan" and decides to walk past an Apple Store where customers queue for the latest iPhone X: an all-screen terminal, with a groundbreaking design that sets aside the usual style of the iPhone of recent years. The user says goodbye to the video by shaking his head and with an air of compassion towards users who have not yet taken the step and have left their "Apple Era" behind.
Do you agree with the video? Do you think Apple is currently one step behind Samsung and other companies in the sector? Do you think that magical aura has left Cupertino? Or on the contrary, have you demonstrated it again with your iPhone X?